Funko just lately launched the POP! Yourself line, which permits clients to create POP! figures primarily based on themselves, household or pals that may be custom-made with equipment and “buddies,” like cats, canines, or little ghosts, simply in time for Halloween or for vacation gifting.
Make your customized POP! right here.
With Funko’s new POP! Yourself line, the corporate is attempting to determine that “Funko POP! isn’t a product line, it’s a platform,” stated Dave Bere, VP of POP! and Retail. The POP! model has infiltrated all fandoms and realms of merchandise from attire and books to ornaments and digital collectibles, and now they’re seeking to transfer past popular culture fandom and into extra private elements of followers’ lives.
Funko sees numerous alternatives for the longer term akin to bringing households along with occasions and retail experiences, and making considerate, personalised gift-giving straightforward with an accessible value level of $30 for these custom-made figures. And it’s not only for adults both — infants may be get the Funko Pop therapy too. Bere additionally acknowledged he sees a possibility for individuals to convey social media developments and memes into POP! kind in a short time now too.
While the present POP! Yourself choices don’t embody any licensed our bodies or equipment, Bere acknowledged that this was intentional for his or her preliminary launch and that these yet-to-be-named licenses will be a part of POP! Yourself quickly in 2024. Funko can be desperate to hearken to followers by way of their social media platforms about what must be added to the road.
As a part of the POP! Yourself launch, Funko can be providing Halloween choices for these figures, together with skeleton and ghost costume choices along with limited-edition particular equipment (a jack-o-lantern, poison bottle, and trick-or-treat bucket) for customized POP figures.
In coming weeks, because the Holiday season approaches, Funko will provide new seasonal choices for customized figures, akin to elf costumes. These vacation extras are simply the beginning. Bere talked about that they’ll offer extra particular clothes and niknaks for Pop! Yourself figures sooner or later, akin to crew jerseys for sporting occasions, restricted version choices accessible just for conventions, and wedding-related choices akin to cake toppers for brides and grooms.
While POP! Yourself is at present solely accessible to ship throughout the US, Funko is planning on increasing into new territories and making this accessible to extra followers, primarily based on the the response they see from followers throughout the globe. Follow Funko on their X (Twitter) at @OriginalFunko or on Instagram and share your ideas on POP! Yourself.
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