Thundercats #1 already has more than 100,000 pre-orders…and Liefeld will pile on

ThunderCats #1 isn’t out till February 7, but it surely already has racked up pre-orders of more than 100,000, in response to sources at Dynamite. It’s getting in order that publishers are simply saying their numbers forward of time! It’s an fascinating transfer to get forward of the narrative….and spur on retailers who don’t need to be disregarded of the enjoyable.

Dynamite additional upped the ante by saying a Rob Liefeld variant cowl that ought to ought to solely add to the pre-order complete, with FOC this weekend.

In case you don’t know what I meant by all of the above, right here’s an explainer:

• Comics exit by way of “solicitations” from all the key distributors (Diamond, Lunar, PRH) a few months previous to publication.

• Retailers can regulate their orders till the “Final order cut-off” date, or as its identified, FOC. 

• ThunderCats is the primary challenge in a deal that was introduced for Dynamite to publish comics primarily based on basic Warners,  properties together with ThunderCats, The Flintstones, The Powerpuff Girls, Space Ghost, Jonny Quest, The Wizard of Oz, We Bare Bears and more.

• ThunderCats #1 is by author Declan Shalvey and artist Drew Moss. Dynamite is touting this 100K preorder as a result of it’s fairly spectacular in a world with out gross sales charts. The first challenge was introduced with variant covers by David Nakayama, Lucio Parrillo, Jae Lee, Declan Shalvey, Ivan Tao and a Drew Moss motion determine cowl.

• Dynamite ALSO simply introduced a Rob Liefeld FOC Cover to challenge #1 which ought to increase orders even more as a result of Liefeld + ThunderCats = nostalgia overload.

• An “FOC Cover” is a variant introduced simply on the FOC date to present retailers ONE MORE CHANCE to order copies. For those that are aficionados of late night time gismo adverts, mainly “but WAIT! There’s more! ” In this case there’s an open to order variant AND incentive variants.

• Dynamite notes that January and February are usually fairly sluggish occasions for comics gross sales, so having ThunderCats as a “big event” in the timeframe is nice for retailers….and likewise justifies their resolution to launch on this sluggish time.

And right here’s one word from Ye Olde Editor:

• You’d should be an outdated timer to recollect this, however again when comics gross sales have been recovering within the early 00s, licensed books like Masters of the Universe and Transformers and sure, THUNDERCATS, helped get gross sales revved up once more. We’re seeing an analogous phenomenon now, with Skybound’s Hasbro line, IDW’s Teenage Mutant Ninja Turtles, and now ThunderCats once more creating some gross sales traction. And there’s nothing incorrect with that: licensed properties are a key a part of all types of publishing, and albeit, if high franchises weren’t promoting a variety of comics, it will be more of a priority.

Here’s all the knowledge on ThunderCats #1 for retailers and pre-orders:

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