EXCLUSIVE: Euphoria producer A24 has turned to a collection of self-published, TikTok-famous novels for its newest venture out of the UK, Deadline understands.
The unbiased studio has snapped up the rights to Jessa Hastings‘ Magnolia Parks universe books, which went viral on TikTookay and have been described as Gossip Girl in excessive society London.
The Magnolia Parks venture is known to be an inexpensive method into growth, with A24 near signing off partnerships for the collection. The firm declined to remark.
Firmly in A24’s zeitgeisty wheelhouse, the primary novel follows the story of gorgeous however neurotic London socialite Magnolia Parks and BJ Ballentine, the bad-boy lothario who broke her coronary heart.
Hastings’ second e-book, Daisy Haites, expands on Magnolia’s world by following fellow London “It Girl” Haites, the heiress to a prison empire who’s desperately pursuing a traditional life.
The third and fourth books return to Parks and Haites’ views respectively. They are titled Magnolia Parks: The Long Way Home and Daisy Haites: The Great Undoing.
The Magnolia Parks hashtag has greater than 68M views on TikTookay, with scores of younger girls posting movies declaring their love for the collection. #JessaHastings has an additional 27M views.
Hastings, who was born in Australia and now splits her time between London and southern California, retained movie and TV rights as a part of publishing offers for the books final yr.
She has turned to A24’s UK staff, which is co-led by Piers Wenger, the previous BBC director of drama who oversaw breakout hits together with Normal People and I May Destroy You. Former BBC Film boss Rose Garnett works alongside Wenger.
Other TV initiatives on A24’s UK slate embrace an adaptation of Douglas Stuart’s 2020 Booker Prize-winning novel Shuggie Bain, which is about up on the BBC. It can also be adapting Yomi Adegoke‘s The List for the BBC and Max.
UK writer Orion Fiction holds world rights to Hastings’ books, whereas Bloom Books has U.S. rights.
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