Head to the AP Shop to seize a duplicate of NEGATIVES: A Photographic Archive of Emo (1996-2006)
From its aggressive sound to the subversive type, each anarchistic side of punk rock has been constructed on a basis of tenacious drive and a do-it-yourself angle. And Amy Fleisher Madden’s story is one which encapsulates the spirit of the subculture she has championed completely. From the second she requested a buddy what the Fugazi sticker on her lunchbox meant, her journey into “the scene” was set in movement — one that might swiftly take over her teenage life, and lead her to grow to be not solely one of many few bookers within the nation for punk and ska bands, but additionally to start out Fiddler, her personal file label, by age 16, which might break bands resembling New Found Glory, Dashboard Confessional, Recover and extra.
Read extra: What does emo actually imply? The story of the style in 11 songs
For any of us who dipped our toes within the scene, or wound up in its very middle carrying a pair of thigh-high Docs, we had our personal lunch field sticker second. Whether it was that track or this band, a present or a T-shirt, it fell a set of dominoes and led us to the place we’re immediately, with a mind stuffed with Braid lyrics, eagerly awaiting the enigma that’s the subsequent My Chem album.

If we have been within the scene’s trenches like Amy, or loved it from afar, we have been a part of a tight-knit group that made up what’s now thought-about the second and third waves of “emo.” We have been, heard, and felt the punk misfits who needed to push the envelope with lyricism loaded with an emotionality the style hadn’t but held house for. There was a closeness and a friendship that was felt by the vulnerability of punk and emo on this period that’s evident within the music itself and now, all of the extra evident by Amy’s book NEGATIVES.
Over the final three years, Amy has been pouring over an archive of intimate, uncommon, and never-before-seen photographs that provide perception into the scene from 1996-2006. The book is an attractive window into what was not solely a profitable time within the various music scene, however an trustworthy and highly effective interval of friendship and group constructing within the ever-evolving punk style, and the iteration that might later be coined “emo.” Featuring favorites from the second wave of emo resembling Sunny Day Real Estate to the third wave’s Jimmy Eat World, alongside essays and contributions from artists like My Chemical Romance’s Frank Iero, Dashboard Confessional’s Chris Carrabba, and Thursday’s Geoff Rickly, Amy has unpacked an unruly and vital time in music with exceptional dedication.
We sat down with Amy to speak about how she discovered her means from a Latin Jazz membership in Miami to breaking a few of various music’s largest bands, the method of placing collectively the final word emo book, and the story of her first time seeing Thursday — which after all contains streaking and an deserted barn.
Congratulations on your book. How lengthy have you ever been working on it?
Three… or 25 years. Whatever you wish to take into account. I began it earlier than the pandemic after which earlier than I even knew what it was. At that point, it was shifting in direction of being a documentary — I had a documentary workforce, a producer, and we had a few conferences, after which the shutdown [happened]. I’ve an issue admitting defeat and was like, “We can still do this.” Once we began Zooming, although, I simply had this heartbreaking feeling the place I used to be like, “I don’t want to do it like this. I don’t want to interview bands over Zoom.” You must really feel it. You must be in it. So I put it away, put it in a drawer for a pair months, after which realized, “I think it’s a book.” I used to be fairly hell-bent on not writing something for a short time due to the mind energy that it takes, and I wasn’t positive that I may do it. But then I simply began doing it, and I used to be like, “I can do this.” And it turned a book. So three-ish years, actually.

In my expertise, it takes much less mind energy whenever you care deeply about what you are writing.
Yeah. It tends to spill out simpler.
So, chatting with publication, you began all of it off with a fanzine, appropriate?
Oh, my gosh, sure. When I used to be actually younger, highschool! I used to be 16. There’s in all probability 100 of them in existence — it was known as Fiddler Jones. The zine morphed into my label, which was nonetheless after I was in highschool. And that is how I acquired my begin in music.
Which music scene did you make an entry by?
I used to be born and raised in Miami, Florida, which isn’t identified for its cool punk-rock scene. Latin jazz and fishing have been very a lot part of my life — and Cuban meals is my favourite meals. But there was this little tiny all-ages venue, actually proper outdoors my neighborhood. My mother and father’ neighborhood backed as much as a very massive avenue known as U.S. 1, which is the principle street. And if you happen to crossed over, there was a Latin jazz bar named Cheers. But the proprietor of the membership needed to start out branching out into totally different sorts of music — she was a lesbian, and she or he began out by doing a homosexual evening, after which a rock evening and an area band evening. So, a few of my associates performed a “local show,” and I went there and I had my zine with me and I met her, and she or he took me below her wing 100%. At one level, she was like, “Why don’t you do the local show? I don’t know anything about this.” I used to be 16, however I kind of tricked her into signing off on all this paperwork for me for varsity. I made it an “internship.” I acquired to depart college early to go work on the all-ages homosexual bar. And she actually confirmed me the roads about it.

To backtrack, how did you initially get drawn into the scene? What was your first publicity to punk music?
My finest buddy in highschool, her title is Jessi, we’re nonetheless BFFs, so that is mid-’90s, and she or he was one of many cooler folks that knew about mail-order catalogs, ordering merch, and data and issues. I’ll always remember it. She introduced a lunchbox to high school in highschool, which was very cool, and she or he had an enormous Fugazi sticker on the lunchbox. I keep in mind the primary day we met in school, I used to be like, “What is Fugazi?” And she’s like, “It’s a band. You probably won’t like it.” [Laughs.] And she went on to indicate me quite a lot of actually cool bands. From there, we made extra associates in highschool simply that means, discovering the couple different [punk] children, and any person who was actually into Operation Ivy.

How have been you discovering these rising bands to book on the venue?
The native bands have been tremendous straightforward as a result of in Miami, there have been so few of us that have been into punk issues, and also you have been sort of by default additionally into skateboard tradition. So at this level, if you happen to had saggy pants, we have been associates. If you noticed any person carrying a band shirt, that might be a flag. You would simply stroll over them, be like, “Hey, you like bands? I like bands.” So I met quite a lot of native bands, excessive school-age folks. And then, by working at Cheers. Things have been so small again then. There have been so few reserving brokers — and I nonetheless keep in mind Stormy Shepherd, she booked all of the Fat Records and Epitaph bands, and she or he actually would simply name Cheers on the phone and be like, “Hi, I got these bands coming through.” They would ship a press package within the mail with an 8-by-10 shiny picture of the band. And you simply book the band. It sounds quite simple when I’m telling it, however there have been so few of us, it was in all probability 100 folks within the nation Max making these calls. Everybody knew all people again then.
At what level did you resolve to start out the file label?
So the primary actually massive present that I had at Cheers was additionally at a time the place ska was having an enormous second — and Less Than Jake was one of many largest bands, as a result of they have been merch kings. I keep in mind I booked a Less Than Jake present, I made $150. It was massive vibes. I simply keep in mind sitting there and fascinated by it, like, “Well, if I book 10 big shows, that’s well over a thousand dollars, and what could I do with that?” I simply cherished every little thing a lot. I needed to place a reimbursement into it. And from understanding all the highschool bands who did not have any consideration from file labels or sufficient cash to press their very own data, I spent the cash urgent a seven-inch. And the primary band that I pressed the seven-inch for was Chris Carrabba’s first band, the Vacant Andys.

How did you meet Chris?
Those guys lived an hour north of me in a metropolis known as Boca. Those guys have been a pair years older than me, they usually lived slightly distant. But after I met them, I booked a present for them, and I simply cherished them immediately. That was the primary file I did, and it was wildly unsuccessful. [Laughs.] I did not actually think about that. Let’s say on an enormous day, 300 folks would go to a present in South Florida. That could be an enormous second. But I pressed 500 data. And it was like, “Well, I sold 30!” It was an enormous studying curve, after all.
Wow. Well, you aren’t doing the label anymore. What was the purpose at which you determined to cease?
I had my label from ‘96 to 2006, which I simply realized is hilarious as a result of that is the period of my book. Throughout the time of the label, I had been out and in of school. I might go to high school, after which a band would get massive, and I might take a go away of absence to concentrate to that. Then I might run again and be like, “OK, I have to finish college.”
After a while doing this at University of Miami, every little thing modified scene-wise. All the venues closed, and all people acquired older. The bands that I used to be working with began touring. So I acquired a job in LA, and I moved to Los Angeles. After a short time, I utilized and enrolled in a faculty in Pasadena known as Art Center. I solely withdrew from Art Center twice! But lastly, I closed the label and instructed myself I’m going to complete this diploma so I is usually a actual grownup and be a functioning member of society.

What was your relationship with that scene after you closed the label?
It went dormant for me. I undoubtedly felt like I wanted to take a break. I felt like by being concerned in music, a part of me was arrested growth, the place it was like, “OK, I’ve toured with bands and done all this cool stuff, but I haven’t paid attention to normal life things.” I had an organization, however I might take a look at folks that have been my age that had a conventional life trajectory, and I’d be like, “Everybody is married and has jobs and has purchased homes, and I’m a loser.” [Laughs.] So I took a break from music for in all probability two or three years whereas I used to be deep into Art Center. It was tremendous bizarre as a result of folks in school would come into class carrying band shirts that I had made, and I might simply be sitting there like, “Cool shirt, bro.”
However dated and irrelevant the idea of style is, it looks as if a label that always will get connected after the very fact in a second of musical actions. In your expertise, within the “emo” world, in the course of the second and third waves captured in your book, what have been you referring to it as on the time — punk?
Here’s the factor, and that is what the entire book is about. When my label was forming and the bands I used to be working with have been arising, we by no means known as ourselves emo.
Don’t assume anybody needs to name themselves emo.
No, I by no means uttered the phrase ever. I by no means put it in a press launch. I by no means put it as some extent of delight. It was nearly a joke. I might say punk rock or indie rock to attempt to clarify issues to folks. And it is actually fascinating as a result of after I graduated from Art Center, I acquired a job in New York, and after I acquired there, as a result of I had taken so many breaks from faculty after I began my profession, I used to be a very good 10 years older than the folks at my degree. These folks have been utilizing the phrase emo — and it wasn’t a derogatory time period. It was actually fascinating getting acquainted with the phrase as a non-jab. Even nonetheless, I wrestle with the time period, and clearly my book is a book of emo bands, however there’s a little voice within me that was like, “It says emo on the cover — cringey!”
What is your expertise with the present wave? What do you hearken to?
It’s actually exhausting. I’m attempting to not fall sufferer to getting caught listening to every little thing that was from my 20s. I’m attempting not to do this actively, however I discover myself liking extra mainstreaming-type issues. I’m obsessive about Phoebe Bridgers. There is not a day that goes by the place I do not hearken to one in all her data or a boygenius file. Then I’ll slip into consolation mode and be like, “Oh, I’m going to listen to a little bit of Sunny Day Real Estate.” I’m obsessive about Ruston Kelly — I’m probably not a rustic particular person, however I believe he calls himself “dirt emo.” I really like Beach Bunny and Wet Leg — all of this actually enjoyable younger folks stuff. But then I do come residence and slip into my unhappy folks shit.

Can you share one story that’s not included within the book? Your first time assembly or seeing one in all these artists dwell for the primary time?
The finest first reminiscence of anybody within the book needs to be the primary time I noticed Thursday. I used to be on tour with a band on my label, and the tour wasn’t going too nicely — and we have been misplaced and driving round Kentucky and Tennessee, which is humorous as a result of I dwell in Tennessee now, and I known as a buddy to see if we may crash at his home in Lexington, Kentucky, however he instructed me to move to Louisville as a substitute to attempt to leap on this home present that he heard about.
So, we drove to Louisville, and the present was on the second story of an deserted farmhouse — I don’t even understand how there was energy. Someone should have introduced a generator and a PA. I keep in mind seeing Thursday, who I had been listening to about from different touring associates, they usually have been so all-encompassing, sonically, and spiritually — and in the midst of one of many songs somebody from the gang acquired utterly bare and jumped out of a window that was behind the band. It was one of many craziest nights from that period of my life, and I’ll always remember it. The bare leaping particular person was effective — they landed on some hay.
After the present, I keep in mind chatting with Geoff and Tucker, and we knew quite a lot of the identical Jersey associates, they usually have been simply so candy and soft-spoken, the entire reverse of how they have been once they have been enjoying, and I simply knew the band was going to be so massive. They have been fascinating to a room of 20 children in an previous barn — after that, I knew they have been able to doing something they set their sights on.

What is your favourite picture or web page within the book?
I can’t actually select a single favourite picture from the book. They’re all so vital to me, and hard-won for various causes. But one which’s particular to me is the picture of Jimmy Eat World by Andy Mueller. This one hits totally different for me as a result of I had this picture as part of a poster on my wall in my room after I was nonetheless in highschool. The poster was a promo mailer for his or her Static Prevails file on Capitol, and I simply keep in mind observing that picture for years, questioning about what they have been laughing about, and pondering what an important shot of a band it was. It was so uncommon to see a band so pleased of their promo shot, and it actually impressed me to take happier and extra candid pictures of my label’s bands when it got here time to do promo shoots. Also, its lack of emphasis on Jim Adkins because the “lead singer” actually set the tone for me when fascinated by significance of band members inside a band — they’re all equally vital, individually, and as an entire — and this picture simply felt like a crash course in emo images ethics for me.
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