French Montana has teamed up with fellow rapper Swae Lee, Canadian report label SALXCO, and media and know-how firm gamma., to donate 500 canoes to the Makoko neighborhood in Lagos, Nigeria.
RELATED: Apple Veteran Larry Jackson Launches gamma., A $1BN-Backed Media And Music Company Financed By Apple And Eldridge!
More Details Regarding French Montana’s Donation To The Makoko Community
According to an unique press launch, the 38-year-old Moroccan native is continuous to prioritize his dedication to supporting “underserved communities in Africa through his music.” The launch states that the “No Stylist” rapper introduced his donation of 500 picket canoes to the Makoko neighborhood on Thursday.
The neighborhood was reportedly constructed atop “coastal waters in Yaba, Lagos Mainland.” The launch provides that Makoko faces “critical flooding threats” recurrently, in addition to “significant challenges due to pollution and sewage drainage complications.”
Furthermore, the situation additionally served as the location for Montana’s newest music video, “Wish U Well,” that includes Swae Lee.
The donation of 500 canoes will reportedly “boost” the neighborhood’s “local economy.” Additionally, it’s going to “support the livelihood” of round 200,000 Makoko neighborhood members, because the canoes intend to help the “flow of goods and services” and transport households and kids to colleges.
The canoes will even be manufactured domestically to additional assist the native financial system.
Furthermore, the venture intends to have a manufacturing price of six boats per week “per contractor.” The complete quantity of boats are anticipated to be delivered earlier than the Christmas vacation in December.
“I witnessed firsthand how water is both a lifeline and an obstacle in Makoko. These boats are essential tools transporting the residents of Makoko and goods and services,” Montana defined, per the unique press launch. “As an immigrant from Morocco, giving back to communities in Africa, the place that raised me is so important. When I was filming, I met local leaders who talked about the daily struggles and aspirations of the wider community. I was moved by their spirit and positivity, which inspired me to get involved and to help impact change.”
French Montana’s Previous Donation To Ugando & His Partnership With gamma.
According to the unique press launch, the initiative mirrors Montana’s gracious contributions to Uganda in 2017. At the time, the rapper reportedly “embarked on a vision” to construct the Suubi Health Center. This initiative “opened the door to maternal healthcare for thousands of underserved mothers, women, and children across 55 remote villages.”
Furthermore, Montana’s efforts adopted his preliminary collaboration with Swae Lee on their now RIAA-certified diamond single, “Unforgettable,” as per Variety.
According to the unique press launch, Montana introduced his partnership with gamma. earlier this summer season. The firm was launched by former Apple govt Larry Jackson in March, per The Shade Room.
Additionally, the “multi-platform, multi-faceted” enterprise will permit artists and types to affix forces with initiatives in “music, films, merchandise, fashion, web3 and other areas,” as per Variety.
In addition to French Montana, gamma. has reportedly struck partnerships with artists comparable to Snoop Dogg and Usher.
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