Sunday, June 30, 2024
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Hasbro rolls out Transformers Generations Target Optimus Prime action figure

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Hasbro has produced mashups of Transformers with varied different fashionable franchises over time such because the Ghostbusters Mash-Up Ecto-1 Ectotron action figure in addition to the Back to the Future Mash-Up, Gigawatt figure. But I don’t assume anybody might have predicted a collaboration between Hasbro and prime retailer Target. 

The firm unveiled a particular Transformers Generations Target Optimus Prime and Autobot Bullseye product. The unique collab options the enduring robotic chief of the Autobots that transforms right into a Target supply truck. It additionally comes with an Autobot Bullseye figure that converts from canine mode to a mailer package deal impressed by the beloved Target icon. Fans can pre-order this new collab product starting Thursday, March 14 at 9 AM EST completely on Target.com.

This Optimus Prime collab action figure is a part of Target’s month-long celebration to honor TRANSFORMERS’ fortieth Anniversary, with unique product reveals and pre-orders scheduled weekly in March. Fans can tune-in to Hasbro Pulse’s fanstream on YouTube each Thursday at 11:00 AM EST in March for the newest product reveals and pre-order them at Target’s The Collector Spot, the premier vacation spot for TRANSFORMERS 40th Anniversary merchandise.