
Taylor Swift watches a sport between the Los Angeles Chargers and Kansas City Chiefs at GEHA Field at Arrowhead Stadium on October 22, 2023 in Kansas City, Missouri. David Eulitt/Getty Images
Next time your loved ones debates whether or not the NFL is giving Taylor Swift an excessive amount of display time throughout a Kansas City Chiefs sport, allow them to know that she would really like to be excluded from this narrative.
“I don’t know how they know what suite I’m in. There’s a camera, like, a half-mile away, and you don’t know where it is, and you have no idea when the camera is putting you in the broadcast, so I don’t know if I’m being shown 17 times or once,” Swift, 33, mentioned in her TIME Person of the Year cowl story revealed on Wednesday, December 6. “I’m just there to support Travis [Kelce]. I have no awareness of if I’m being shown too much and pissing off a few dads, Brads and Chads.”
Swift has been noticed at 5 of Kelce’s video games since September, confirming to TIME that the twosome had been formally a pair when she went to her first sport on September 24.
“Football is awesome, it turns out,” she “playfully” advised the journal. “I’ve been missing out my whole life.”
The NFL hasn’t been shy about capitalizing off of Swift and Kelce’s relationship, utilizing her music for promos, making puns about Kelce’s stats with references to Swift’s songs (he performs higher when he’s on the sport as an alternative of “left to his own devices”) and panning to the 12-time Grammy winner a number of instances all through the published. While some soccer followers have complained in regards to the protection, the league has embraced the scores bump.

Travis Kelce and Taylor Swift. Gotham/GC Images
“They seem to be enjoying their relationship. That’s great in and of itself, but it has connected more fans of Taylor’s and more fans of the NFL in some ways,” NFL commissioner Roger Goodell mentioned throughout a CBS interview final month. “[Swift is] an unbelievable artist, obviously, Travis is an unbelievable player and I think it’s great for the league to have that kind of attention — so we welcome it.”
While Travis’ brother, Jason Kelce, mentioned on their “New Heights” podcast that the NFL is “overdoing it,” league spokesman Brian McCarthy beforehand assured the Associated Press that the romance was “not orchestrated by the NFL.” He added in October: “You’ve got a lot of people that care about Taylor and for good reason.”
Travis, 34, has additionally adjusted to the eye.
“We’re learning with the paparazzi just taking photos from all over the place, it comes with it. You’ve got a lot of people that care about Taylor, and for good reason,” he mentioned throughout a press convention in October. “You just have to keep living, learning and enjoying the moments. At the end of the day, I have always been good at compartmentalizing and being able to stay focused. I will just keep rolling with that.”

Taylor Swift and Donna Kelce react earlier than the sport between the Kansas City Chiefs and the Denver Broncos at GEHA Field at Arrowhead Stadium on October 12, 2023 in Kansas City, Missouri. David Eulitt/Getty Images
More not too long ago, the tight finish spoke in regards to the stress not to “f–k up” the connection.
“Obviously I’ve never dated anyone with that kind of aura about them … I’ve never dealt with it,” he mentioned in his WSJ. Magazine profile final month. “But at the same time, I’m not running away from any of it. … The scrutiny she gets, how much she has a magnifying glass on her, every single day, paparazzi outside her house, outside every restaurant she goes to, after every flight she gets off, and she’s just living, enjoying life. When she acts like that, I better not be the one acting all strange.”
He added: “Being around her, seeing how smart Taylor is, has been f–king mind-blowing. I’m learning every day.”
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