High-flying former Columbia Records government Jay Schumer joins Island Records, the place he’s named as government VP, head of advertising & enterprise growth.
Announced at present (Nov. 8), Schumer will oversee all advertising initiatives for the label’s frontline roster and historic catalog. Based in New York, he reviews to Mike Alexander, GM, Island Records.
Justin Eshak and Imran Majid, co-CEOs of Island Records, welcomed the brand new recruit as one of the highest inventive minds within the enterprise.
“Jay is one of the most creative, experienced, and respected executives in the industry today. He’s also a music fan first. His passion and dedication to artists and artistry is a huge addition to the Island staff, artists, and our partners,” remark Eshak.
Schumer’s capacity to “foster creativity while executing strategic planning is unmatched in every campaign he touches,” provides Majid. “Nothing speaks louder than the relationship he has with his artists and the global success they have had.”
Schumer’s appointment follows the latest determination by ex-head of advertising Sharon Timure to “pursue new opportunities” after 19 years at the label, reads an organization assertion.
At Columbia Records, Schumer served as senior VP / co-head of advertising, and earned the title of Billboard’s Executive of the Week in 2021, following his contributions to the chart-topping success of Tyler, The Creator, Polo G, and campaigns for Miley Cyrus, blink-182, Pharrell, AC/DC, Dominic Fike and others.
In his new position, Schumer is reunited with Eshak and Majid, whom he labored intently with at Columbia Records, a division of Sony Music.
“I’m so appreciative that Imran and Justin have given me this opportunity to be a part of the exciting culture they’re building at Island.” Schumer feedback. “I couldn’t be more honored to reconnect with them at such an iconic and historic label, shaping the future together. I’m thrilled to be working with an incredible roster of artists, staff and the leadership of Justin, Imran and Mike.”
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