Boxer-YouTuber Logan Paul has constantly been one of many highest-earning YouTubers during the last 4 years, which is probably why you will have heard his identify earlier than.
The American content material creator is 27 and just lately made headlines when he brought on hundreds of youngsters to swarm Nine’s North Sydney workplace, after information unfold that he could be doing an interview on Today.
Paul has an astonishing 23.6 million subscribers on YouTube, and 24.9 million on Instagram.
Ahead, we clarify simply who he’s, and why our teenagers appear to be so obsessive about him.
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So, who’s Logan Paul?
It all started in 2013 when Paul joined the now-defunct social media app Vine.
Vine was an app that noticed creators add typically humorous six-second movies, and Paul grew his following to a complete of 9.67 million.
When Vine closed down in 2017, Paul shifted to YouTube and started importing vlog-style movies with titles like “Got her number without talking“, “Marshmallow challenge in New York” and “I left my bags on the plane“.
Paul’s content material was fairly easy, however a lot of his Vine followers adopted him to YouTube, and he rapidly gained views within the thousands and thousands on his movies.
These days, his more moderen movies, which embrace titles like “I bought the world’s most expensive Pokemon card” and “I boxed 4 people at the same time“ achieve views upward of 5 million. On prime of that, Paul’s net value is roughly US$35 million (approx. $50.6 million) with Forbes reporting that he earns US$150,000 (approx. $217,00) per Facebook publish and US$80,000 (approx. $115,700 per sponsored publish on Instagram.
It can also be reported that Paul earned US$10 million from his YouTube channel in 2019 alone.
A enterprise into one thing new
In 2018, Logan Paul made the key resolution to start novice boxing.
The entire transfer concerned his now enterprise associate, the British YouTuber and musician KSI, whose actual identify is Olajide Olayinka Williams “JJ” Olatunji. KSI after all joined Paul right now on Today, to promote their new vitality drink Prime.
As the story goes, KSI, who had began novice boxing solely the yr earlier than, challenged Paul to a match, and the 2 agreed in February 2018 to a two-match contract.
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On August 25, 2018, the pair fought one another within the sold-out Manchester Arena.
The combat started years of stress between the 2, however finally resulted in July 2021 when Paul invited KSI onto his Impaulsive podcast.
From there, Paul and KSI grew considerably of a friendship and in January 2022 introduced their collaboration along with Prime Hydration for a brand new vitality drink.
In 2021, Paul fought the well-known skilled boxer Floyd Money Mayweather, reportedly making US$250,000 (approx. $361,000) by simply displaying up to the extremely anticipated combat.
Paul’s private life
As properly as his on-line and boxing fame, Paul after all has a private life.
In June final yr, he and former Victoria’s Secret mannequin Nina Agdal sparked relationship rumours, and have been seen cosying up collectively at a number of public areas.
It was solely in December of that yr that they confirmed their romance with posts to Instagram.
Paul shared some selfies and pictures of him and Agdal to Instagram with the caption “lucky me”.
On January 1, Agdal did the identical, sharing a bunch of couple pictures with the caption, “2022, the beginning of me and you.”
A sophisticated historical past…
While Paul has loads of success, he additionally has an issue previous.
One of those, which some may keep in mind, is the video he shared again in 2017 when he visited a Japanese forest generally known as a suicide vacation spot.
In the video, Paul shared footage of a lifeless physique he had seen within the Aokigahara forest, sparking main outrage and upset with viewers.
The video was considered 6 million instances earlier than being faraway from Paul’s YouTube channel.
After the backlash, Paul shared a honest apology video to YouTube and a publish to Twitter.
“I don’t expect to be forgiven. I’m simply here to apologise,” he mentioned within the video apology “None of us knew how to react or how to feel.”
More current scandals
More just lately, Paul has been in strife for convincing followers to spend money on his cryptocurrency recreation CryptoZoo. The recreation, which he started engaged on in 2021 with different creators, has been labelled a rip-off by cryptocurrency rip-off investigator Stephen Findeisen. It noticed hundreds of Paul’s followers make investments tons of and for some, hundreds of {dollars} into the sport, just for the sport to by no means materialise.
In early January this yr, Paul apologised for the catastrophe, writing in a public Discord chat: “I will be taking accountability, apologizing, and coming forward with a plan in the future…I know it’s been bumpy, but your support is everything to me and I will make this right.”
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