Swedish firm Pophouse Entertainment has bought a majority stake in Avicii’s grasp recording and publishing rights.
The property of Avicii’s catalog had been beforehand held by his household property, although they nonetheless reportedly personal 25% of the general share. The partnership successfully ensures the enduring dance music producer’s household will proceed to have a say in how Avicii’s music is promoted and utilized going ahead.
Avicii is survived by his dad and mom, Klas Bergling and Anki Lidén. The former mentioned the transaction ensures that the Tim Bergling Foundation stays totally funded for the foreseeable future.
“Through this deal, we are also securing the Tim Bergling Foundation’s long-term finances, creating opportunity to act decisively on the foundation’s commitments to supporting such important issues as mental health and well-being of young people,” Bergling mentioned in a press release.
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Avicii.
Sean Eriksson
Bergling moreover famous it is his perception that the deal will assist convey his son’s music to his fanbase on a world scale.
Founded by ABBA’s Björn Ulvaeus, Pophouse’s trade experience was exactly what attracted fellow digital music icons Swedish House Mafia to promote partial possession of their discography simply six months in the past.
“It feels great for us to partner up with a company like Pophouse that will do much more than simply acquire our creative work,” the trio mentioned in a press release on the time.
The monetary phrases of the Avicii acquisition haven’t been disclosed on the time of writing.
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