The Razer Razer, which started life as an April Fools’ gag by the {hardware} and peripherals maker, turns into a actual factor by the tip of August. Behold, the Razer razor.
More precisely, Gillette’s flagship disposable-blade razor is getting an alternate pores and skin. The Razer razor — formally, it’s the GilletteLabs with Exfoliating Bar razor — is mainly a palette swap, with Razer’s signature acid inexperienced coloration taking on lots of the chrome components on the vanilla GilletteLabs unit (often discovered at retail for $24.99).
A joint assertion from Gillette and Razer mentioned the latter’s distinctive three-snake brand would even be a part of the design. Images accompanying that assertion present the emblem to be a part of the particular version razor’s packaging. The stand makes use of Razer’s “For Gamers, By Gamers” trademarked slogan.
“After Razer Razer was introduced on April Fool’s Day, we’ve been inundated with requests to design one,” mentioned Ayesha Durante, Razer’s vice chairman and world head of selling.
Alas, Razer’s collab with Gillette doesn’t give us a gaming-mouse casemod for an electrical groomer — “with 1,337 ultra-fine, ultra-sharp microblades” — as was proven within the authentic prank announcement. Gillette doesn’t do these sorts of shavers, and Razer would in all probability have to purchase Remington like a latter-day Victor Kiam to get that job performed.
For now, each side appear happy with the team-up, in a information launch that makes use of the time period “cutting-edge technology” greater than as soon as. The two firms will market the razor beneath the motto “Feel Sharp, Play Sharp,” which Razer did use for its Razer Razer joke.
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