AMC Entertainment is giving Taylor Swift and Beyoncé a standing ovation … the theater chain says their live performance motion pictures are behind “literally all” of its income to shut 2023.
AMC simply reported quarterly earnings to Wall Street, and the nationwide chain says Bey and Tay Tay helped increase their financials huge time.
On the power of “Taylor Swift: The Eras Tour” and “Renaissance: A Film By Beyoncé,” AMC raked in $1.1 billion in fourth-quarter income.
The large determine is up from the $990.9 million in income AMC reported within the fourth quarter of 2022, an enormous improve so far as AMC is anxious.
Taylor and Beyonce are getting their flowers, too — AMC’s CEO Adam Aron says “literally all” of the elevated income is a end result of the singers’ live performance motion pictures.
Remember, AMC signed offers final yr with Taylor and Beyonce to completely distribute their live performance movies, and it turned out to be a superb enterprise transfer for all concerned.
Adam provides … “To that end, our praise for Taylor Swift and Beyoncé Knowles Carter has no limit.”
Without the field workplace increase from Swifties and the Beyhive, issues would in all probability look fairly bleak for AMC proper now … the corporate says it is nonetheless rebounding from final yr’s Hollywood strikes.
NOVEMBER 2023
Overall, AMC nonetheless misplaced $182 million within the quarter, however that’s means down from final yr’s $287.7 million loss … therefore the glee from AMC execs over Taylor and Beyonce.
Essentially, the theater chain’s nonetheless hurting — however the celebrity singers helped carry the hemorrhaging right down to a trickle.
Now, AMC is popping to a special celeb to get butts in theater seats … AMC introduced a trio of new, 30-second Nicole Kidman commercials — y’know those about “making movies better” — which can play in theater previews, beginning Friday.
With Taylor and Beyonce altering the sport right here with their live performance movies, AMC says they’re going to have extra live performance motion pictures in 2024 and 2025.
OCTOBER 2023
Aron says the corporate’s telephones are ringing off the hook with calls from totally different musicians.
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Still, Taylor and Beyonce set the usual, and so they’re gonna be arduous to high.
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