Usher’s Super Bowl halftime present had greater viewing figures than each Dr. Dre and Rihanna’s performances.
The R&B singer’s efficiency in Las Vegas was watched by over 30 million households, which corresponds to round 100 million viewers within the U.S.
According to TV intelligence firm Samba TV, that’s 5 % larger than Rihanna’s baby-bump revealing efficiency final yr.
It can be 1,000,000 extra households than the viewers for Dr. Dre, Snoop Dogg, Eminem, Kendrick Lamar, Mary J. Blige and 50 Cent’s star-studded set in 2022.
The Super Bowl itself was essentially the most watched in historical past as 123.4 million individuals tuned into the sport, which was broadcast on CBS in addition to Nickelodeon and Paramount Plus.
The viewers can be the second greatest viewing determine for a TV broadcast in historical past after the moon touchdown in 1969.
Taylor Swift is reportedly a part of the viewing figures increase as she has been a frequent fixture at NFL video games since she began courting Kansas City Chiefs tight finish Travis Kelce and is being credited with bringing a special viewers to the game.
Viewing figures had been up all through the playoffs as effectively, with video games averaging 38.5 million viewers.
Usher’s halftime efficiency was well-received by followers because the R&B legend cycled via 13 of his greatest hits with quite a lot of particular friends together with Alicia Keys, Ludacris, Lil Jon, Jermaine Dupri and can.i.am in a futuristic area masks.
The efficiency, which was watched by the likes of JAY-Z, Beyoncé and Taylor Swift within the crowd, featured a number of complicated dance choreography, Usher taking his shirt off and at one level a curler skates sequence.
There was additionally a tribute to Atlanta’s strip membership tradition when Ludacris carried out his verse from “Yeah!” surrounded by pole dancers.
The efficiency concluded with Usher saying, “I took the world to the A” and telling the group in Las Vegas that he liked them.
The Super Bowl itself completed with the Kansas City Chiefs beating the San Francisco 49ers by a rating of 25-22, with Chiefs quarterback Patrick Mahomes being named MVP for the second yr operating. The Chiefs additionally turned the primary group to retain the NFL title in 20 years.
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